

JITSS (Journal of Innovation and Trend in Social Sciences) is a peer-reviewed journal published by Asosiasi Asesmen Pendidikan (AAP). Established in 2024, JITSS is committed to publishing articles that cover a wide array of topics within the social sciences. In collaboration with the Information Technology Education Study Program, Universitas Bina Bangsa and Asosiasi Asesmen Pendidikan (AAP) publishes the journal thrice yearly with Online ISSN 3064-1977. It aims to highlight the latest and most significant developments in fields such as Anthropology, Economics, Education, Geography, History, Law, Linguistics, Political Science, Criminology, Cultural Studies, Psychology, Social Policy, Social Work, and Sociology. The journal serves as a platform for sharing and disseminating high-quality academic research, offering insights and advancements across various social science disciplines.
JITSS encourages the dissemination of innovative ideas and theoretical advancements by promoting rigorous scholarship, thereby fostering intellectual development and stimulating academic discourse. The peer-review process of the journal is intended to maintain the highest standards of scholarly integrity, guaranteeing that each article published satisfies stringent quality and originality standards.
JITSS is committed to establishing a connection between theory and practice, in addition to serving as a repository for scholarly work. The journal endeavors to inform policy-making and practical applications in a variety of social science disciplines by showcasing research that addresses real-world issues and challenges. This practical relevance renders it a valuable resource for academics, practitioners, policymakers, and anyone interested in the dynamic and evolving landscape of social sciences.
JITSS published three a year (April, August and December). Journal JITSS has been indexed in Crossref, Google Scholar, Garuda, Dimensions
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Vol. 2 No. 3 (2026): JITSS (Journal of Innovation and Trend in Social Sciences)
All articles in this issue were authored/co-authored from 11 countries
(Mexico, Ecuador, Peru, Malaysia, Nigeria, Philippines, Iran, Pakistan, Kenya, Indonesia, and Turkey)

Table of Contents
Articles
- Eliu Galmiche Frias, Universidad Juárez Autónoma de Tabasco,  Mexico
- Verónica Ramírez Sánchez, Universidad Juárez Autónoma de Tabasco,  Mexico
- Roberto Passaillaigue Baquerizo, Universidad ECOTEC,  Ecuador
- Hans Jhordan Silva Torralva, University of the Pacific, Lima,  Peru
Abstract
Gender Difference in Organizational Commitment among Employees
Eliu Galmiche Frias, Verónica Ramírez Sánchez, Roberto Passaillaigue Baquerizo, Hans Jhordan...
Gender differences in organizational commitment remain inconsistently reported across studies, highlighting the need for further empirical investigation. This study aims to examine differences in organizational commitment between male and female employees. A cross-sectional comparative design was employed using a quantitative approach. The sample consisted of 85 employees (45 females and 40 males). Data were collected using an organizational commitment scale based on Meyer and Allen’s framework and analyzed using the Rasch model to obtain logit measures, followed by a Welch t-test to assess group differences. The results revealed a significant difference in organizational commitment between female and male employees, with females demonstrating higher levels of commitment, t (81) = 3.50, p = 0.001, and a moderate-to-large effect size (Cohen’s d ≈ 0.77). These findings indicate that gender is significantly associated with variations in organizational commitment. This study contributes to the literature by integrating Rasch measurement with inferential statistical analysis to provide a more robust examination of gender differences in organizational commitment. The findings also suggest the importance of developing targeted human resource strategies to enhance employee engagement and organizational attachment.
- Nur Aifiah Binti Ibrahim, Degree holder of Master of Science in Applied Statistics,  Malaysia
Abstract
The Power of Buyers Beyond Capitalism
Nur Aifiah Binti Ibrahim
This study examines buyer power beyond conventional price-based mechanisms, positioning buyers as collective and ethical agents who shape market outcomes. Drawing on perspectives from capitalism, sustainability, and consumer collectivism, the research explores how demographic characteristics, brand loyalty, life-stage dynamics, and evaluative behaviours influence purchasing decisions and customer satisfaction. Using a quantitative methodology, survey and company data were analysed through descriptive statistics, regression analysis, and chi-square tests. The findings show that age, spending level, brand loyalty, and product ratings significantly predict customer satisfaction, while purchasing preferences vary systematically across life stages. Young single couples and retirees tend to favour mainstream offerings, whereas family groups are more budget-oriented, reflecting differing social responsibilities and financial constraints. These patterns demonstrate that buyer power operates not only through purchasing capacity but also through shared values, feedback mechanisms, and collective behaviour. Overall, the study highlights buyers as socially situated actors whose choices influence pricing strategies, competition, and long-term market sustainability beyond narrow capitalist interpretations.
- Josephine Ipem, Department of Educational Psychology/G&C, Faculty of Education, AIvan Ikoku Federal University of Education Owerri,  Nigeria
- Azukaego Ifeoma Eluemuno, Department of Educational Psychology/G&C, Faculty of Education, Alvan Ikoku Federal University of Education, Owerri.,  Nigeria
- Kennedy Alaribe, Department of Life Science, Educational Psychology Imo State University, Owerri,  Nigeria
- Joy Azubike, Department of Curriculum Studies & Educational Technology, Alvan Ikoku Federal University of Education,  Nigeria
Abstract
ICT Teaching Competency Skills Among Academic Staff of Alvan Ikoku Federal University of Education Owerri on Productivity for Sustanable Development
Josephine Ipem, Azukaego Ifeoma Eluemuno, Kennedy Alaribe, Joy Azubike
This study was conducted against the growing importance of Information and Communication Technology (ICT) in enhancing teaching effectiveness and achieving sustainable development in education. However, despite increased access to ICT, concerns remain regarding the competency of academic staff in its effective utilization. This study therefore investigated the influence of ICT teaching competency skills on the productivity of academic staff at Alvan Ikoku Federal University of Education, Owerri. A quantitative approach using a descriptive survey design was adopted. The population comprised 735 academic staff, from which a sample of 300 was selected using cluster random sampling. Data were collected using a validated researcher-developed rating scale (ASICTTCSRS) with reliability coefficients of 0.86 and 0.81. Mean and standard deviation were used to answer research questions, while z-test was employed to test hypotheses at 0.05 level of significance. Findings revealed that ICT teaching competency skills significantly enhance academic staff productivity. However, the level of ICT competency possessed by the staff was significantly below the expected average, indicating a gap between awareness and practical skills. The study concludes that improving ICT competency is essential for enhancing productivity and achieving sustainable development. It recommends targeted training and institutional support to strengthen ICT integration in teaching practices.
- Yuliana Yuliana, Institut Agama Islam Hidayatullah Batam,  Indonesia
- Greaza Peñaflorida, University of Mindanao,  Philippines
- Amir Ashkan Kashanian, Islamic Azad University,  Iran, Islamic Republic of
- Fauzia Kaukab, University of Education, Lahore, Pakistan,  Pakistan
- Amos Kimutai Koima, The Catholic University of Eastern Africa,  Kenya
Abstract
Body Shaming as a Predictor of Self-Blaming Among Adolescents
Yuliana Yuliana, Greaza Peñaflorida, Amir Ashkan Kashanian, Fauzia Kaukab, Amos Kimutai Koima
Body shaming is a prevalent issue among adolescents and is associated with negative psychological outcomes. This study aimed to examine the predictive effect of body shaming on self-blaming among vocational high school students. A quantitative predictive correlational design was employed, involving 820 students. Data were analyzed using simple linear regression. The results showed that body shaming significantly predicted self-blaming (β = 0.146, p = 0.039). The correlation coefficient (R = 0.346) indicated a weak to moderate relationship, while the coefficient of determination (R² = 0.321) revealed that body shaming accounted for 32.1% of the variance in self-blaming. These findings contribute to the literature by highlighting the role of body shaming in shaping maladaptive self-evaluative processes. Practically, the results emphasize the importance of school-based interventions to reduce body shaming and strengthen adolescents’ self-concept to mitigate negative psychological outcomes.
- Rosada Rosada, Master of Social Science Education, Universitas Indraprasta PGRI, Jakarta,  Indonesia
- Abdulhamid Adam, Zaytoonah International University,  Turkey
Abstract
A Predictive Model of Organizational Commitment: The Role of Organizational Culture and Agile Leadership
Rosada Rosada, Abdulhamid Adam
Teachers’ organizational commitment is an important factor in maintaining performance quality, loyalty, and the sustainability of educational processes in schools. However, the level of teachers’ commitment often varies in practice, highlighting the need to understand the factors that can enhance it. This study aims to analyze the influence of organizational culture and agile leadership on teachers’ organizational commitment. A quantitative approach was employed using the SEM-PLS analysis method. Data were collected through questionnaires distributed to teacher respondents and analyzed to examine the relationships among variables in the research model. The results show that agile leadership has a positive and significant effect on organizational commitment, with a path coefficient of 0.181, a t-statistic of 3.047, and a p-value of 0.002. In addition, organizational culture also has a positive and significant effect on organizational commitment, with a path coefficient of 0.699, a t-statistic of 11.519, and a p-value of 0.000. These findings indicate that stronger implementation of agile leadership and a well-established organizational culture contribute to higher levels of teachers’ organizational commitment. Therefore, strengthening organizational culture and implementing adaptive leadership are important strategies to enhance teachers’ commitment within educational institutions.











